Shopify apps in Sales and Marketing

The Importance of Shopify apps in Sales and Marketing

Just like any eCommerce business, running a successful Shopify store requires a lot of attention. Your store needs to be secure and fast for example, and you need to know when and how to send promotions and follow up on sales. 

With so many eCommerce platforms to choose from, everyone is looking for the right tools to help them succeed. Shopify is one of those platforms with a massive collection of helpful apps. If you’re thinking about creating an online store and getting more out of your business on Shopify, then you

The importance of Shopify apps for your business

How Shopify apps can help you sell more It’s undeniable that Shopify is one of the most popular and effective platforms for running a web store. To help you sell more, they have come out with an impressive range of powerful apps to help you to manage your inventory and increase your sales in a number of ways.

Why apps are important for eCommerce

A seamless online experience Adding Shopify apps is a no-brainer. These apps allow you to focus on building your online store and deliver a seamless experience to your customers, saving you loads of time. 

We’re going to take a look at some of the best Shopify apps to help you do everything from store planning to managing your cash flow, to make the most of the checkout process. If you already have a Shopify store, then you might want to take a look at these apps.

#1 FeedGeni

FeedGeni is an innovative Shopify Product Feed App designed to help users to generate product feeds for Google, Facebook, Instagram, Pinterest, and other 30+ Shopping Channels. Our goal is to help you save time and effort on creating product feeds. 

With FeedGeni, you can easily manage multiple feeds for a variety of social platforms (Google Product Listing Ads, Google Shopping, Bing Shopping, Facebook Feed Ads, etc) from one place without having to move from your store.

#2 Image Doctor

Image Doctor is a Shopify app for image development and compression. Using Image Doctor, you can create multiple sizes of images quickly and easily, edit your images with the tools available, and optimize your images for faster loading time without losing quality.

Image Doctor app helps you to compress large product images easily thereby reducing your product image weight to be sent over the internet. This app is capable of speed up Shopify product page load times by reducing the size of the images using lossless compression algorithms, particularly for those who have large product catalogs with lots of products that have high

#3 SEO Doctor

SEO Doctor is Shopify’s premiere SEO App. It is designed to work with all Shopify stores to help increase traffic and optimize for maximum exposure in search engines. There are three key areas that this app covers: Improve your keywords, Improve your overall SEO value, and Increase overall website speed.

SEO Doctor is an excellent SEO plugin for Shopify. The plugin has two modes: manual and automatic. You can manually optimize your SEO issues in Manual Mode. Or you can set up automatic optimization when the plugin lists out SEO issues in its dashboard. The tool also can search keywords automatically when you enter them by URL or titles, to find the best keywords concerning your products.

How to find the right app for you?

Choosing the right Shopify apps can be a bit daunting. So how do you find the right ones? Let’s find out together! 

Step 1: Determine what kind of business you have. First of all, you need to understand your business and what kind of products you sell. If you’re selling only books and bags, there are few solutions that are compatible with eCommerce. However, if you’re offering products with additional features like printing and shipping, then you will need to look at specific apps that specifically help you with that. That’s why you need to consider your optionality. 

Step 2: Determine what type of apps you need Once you’ve decided what kind of apps you need, you can start looking for the right apps.

Creating a smart shopping list

Adding new products to your shopping list is simple and easy on the Shopify App. Just drag and drop the items in the Shopping list panel. Then tap the share button on the right and you can share the list with friends. And this means you can never miss that perfect gift for that special someone. Monitor your phone activity The Shopify app allows you to monitor your phone’s activity and emails for you.

This way, you can quickly identify any activity that would indicate that a customer is looking to place an order on your site. It’s all kept in the dashboard, so you can quickly see any emails or text that look out of the ordinary. Scannable receipts This is a useful tool when you’re processing transactions.

Choosing the best app

In this section, we look at three of the top Shopify apps that all Shopify merchants should have. These are the apps you need for email campaigns, social marketing, and mobile and payment processing. The overall aim is to get your Shopify store up and running and generate sales. 

Email Marketing for Shopify Apps When you are marketing your products, you’ll need to send out emails. There’s nothing more frustrating than marketing something that does not sell. If you have a small product or service, then sending out emails with promotions will be a waste of your time. Not only that, but your email marketing efforts are likely to be unsuccessful.


So now that you’ve read this guide, you should have a good idea of what Shopify and its apps can do for you.

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